Amazon Web Services • 25th August 2021

How AWS Partners Can Speed Up Customer Cloud Migrations with VMware Cloud on AWS

Are you an AWS Partner that wants to show your customers how easy it is to migrate VMware workloads to the cloud? The VMware Cloud on AWS Try & Buy Program empowers you to help customers overcome common migration hurdles so they can start modernizing their business. VMware Cloud on AWS addresses common cloud migration concerns for VMware customers to get VMware workloads to the cloud quickly. It decreases cloud migration complexity and shortens the time it takes to move to the cloud while enab

16th October 2021

e-Book

Drive Innovation in Financial Services with a Simplified Approach to Cloud Migration.

Ad Copy • 7th October 2020

Ad copy

Here is a selection of digital ads for Social Media that I have written for TIBCO.

The TIBCO Blog • 7th October 2020

Blog

This is a blog highlighting a newly published book by the CTO of TIBCO about successful API Management.

Blog • 14th October 2020

Blog

A blog about how choosing the right integration application development platform can lower overall TCO.

Brochure • 14th October 2020

Brochure - Introduction

Wrote the CEO's introduction of the 2018 brochure for TIBCO's annual user conference.

30th October 2020

Customer Case Study

I wrote this case study, working closely with the customer and the product managers and marketers to bring their story to life. Moving to the cloud was a strategic choice for Edwards Lifesciences and the only way it could become a world-class operation.

eBook • 14th October 2020

eBook

An eBook I wrote in close collaboration with an integration product marketing manager at TIBCO.

Infographic • 14th October 2020

Infographic

Worked closely with PMM's to make this infographic to appeal to a more "youthful" and "bold" audience.

Social • 14th October 2020

Social Card

This was used as a "social card" on LinkedIn to promote a webinar on High Tech Manufacturing in the COVID-19 Era.

Web Copy • 14th October 2020

Web Copy

A page to introduce TIBCO's Cloudpath services. You can see this live at https://www.tibco.com/services/consulting/cloudpath

Web Copy • 7th October 2020

Web Copy

A webpage highlighting TIBCO capabilities in the financial industry, of which TIBCO is a globally trusted partner in 7 of the top 10 banks. I worked closely with the Product Marketing Managers and other financial experts to write this copy.

7th October 2020

Webpage for the Red Cross (2012)

Nurse Assistant Training is a profitable keyword for the Red Cross. I wrote the copy for the first landing page for the program for redcross.org, seen here circa 2012. To see the current page, you can click here.

Democratizing Analytics and Data Science for Continuous Intelligence • 7th October 2020

Whitepaper

This is a whitepaper that I recently created for TIBCO. I worked with TIBCO Product Marketing Managers to convert webinar content into this long-form piece. Live link on TIBCO.com website. Click to read.

7th October 2020

Whitepaper

Worked closely with TIBCO Product Marketing Management to create this whitepaper that garnered 192 MQLs and $207,000 in sales pipeline.

Brochure • 14th October 2020

Brochure - Full (2016)

Brochure written for Acquiro, part of sellingsimplified.com. You can see the launch press release here: https://www.businesswire.com/news/home/20160516005337/en/Debut-Acquiro-LeadFUSION-Suite-Ushers-New-Era

7th October 2020

Music Review Column (1998)

Here is a picture of a physical page from CMJ.com, the magazine that I wrote for from 1997-1999. These were never online. I wrote all the copy below the chart, organized the chart (via fax!), and wrote all the reviews in the left-hand column.

Marketing Campaign • 7th October 2020

Initiative to Light Up the Empire State Building for Red Cross Month

As one of my initiatives, representing the New York Chapter of the Red Cross, I ideated lighting up the Empire State Building to bring awareness to the Red Cross in 2016. I coordinated a successful cross-channel marketing effort around it. Result: Doubled LinkedIn followers for the Red Cross in NY from 12,000 to 30,000 +.